Information Technology
Information Technology (IT) is one of the most active fields and it is evolving at a faster rate than most of the other fields. One of the main reasons for its faster development is its ability to increase the efficiency of the process in which it is employed and thereby increasing the profits coming from the process. IT is also used by numerous companies and enterprises which indirectly shows us the infinite number of job opportunities created by IT.
Right now, there are many IT technologies which have the potential to become important and popular in 2020. However, we believe that the following two IT technologies are the most promising ones to become important IT technologies in 2020 – Amazon Web Services (AWS) and Digital Marketing. We will briefly explain the reasons for our belief after a small introduction to the above technologies.
AWS (Future Updates) 2020:
Amazon Web Services (AWS) is a platform to provide on-demand cloud-computing services on a paid subscription basis. It was launched in 2002 as a simple platform by Amazon.com but it was re-launched officially in 2006 after combining the initial services – S3, SQS, and EC2. The subscribers will be given access to any number of virtual computers based on their request and they can access them anytime through the Internet.Charges are based on the usage, features chosen by the subscribers such as security and the additional services. It offers more than 90 services and it operates in 16 different geographical regions.
Some of the recent Updates by AWS have great prospects to improve the business and thereby becoming one of the important IT technologies in the near future. Two of those AWS Updates are explained below briefly.
One such update is AWS Deep Learning AMIs. These AMIs (Amazon Machine Images) can provide the infrastructure and tools required to accelerate deep learning in the cloud. These AMIs are used to create a virtual machine within Amazon EC2 with pre-installed deep learning frameworks such as Apache MXNet. Because of this accelerated deep learning capability, many advanced features like speech recognition, natural language processing, visual art processing, and bioinformaticsetc can be improved greatly. And those improved features will be incorporated in almost all the day-to-day activities.
Another one such update is Amazon Sumerian. It is a service that allows the users to develop and publish 3D, augmented reality (AR), and virtual reality (VR) applications. It provides a complete IDE with a library, APIs, editor and virtual characters to develop the applications. The applications are published in a compatible browser and can be viewed using VR headsets and AR supported mobiles, laptops, and digital displays. This update opens an infinite number of possibilities to create anything in virtual and augmented reality which can dramatically alter the way we see the world and can provide us with unimaginable experience.
These AWS Updates have great potential to become the most important IT technologies in 2020. They can literally change the way we experience the world. And they can also create countless job opportunities in the IT domain. To make use of those opportunities, you have to learn these updates before 2020 and Upshot technologies are the best place for you to start your career learning’s.
Digital Marketing:
Digital Marketing is the marketing of products or services using digital technologies such as the Internet, mobile phones, digital display boards and other digital platforms. It has many advantages over the traditional marketing procedures such as reduced cost, deeper reach, longer availability, easy to create and use etc. It uses many methods such as search engine optimization (SEO), display advertising, content marketing, campaign marketing, e-mail marketing, e-books, and games etc. And lots of software’s are used in these methods including media creation tools, social media applications, and online advertising tools (Ex: Google, Bing, Facebook).
With the passing of each year, the number of userson the internet and the speed of the internet are increasing continuously. By the estimate of Cisco’s Visual Networking Index Global IP Traffic Forecast for 2015-2020, more than half the world population will be using the internet in 2020 and the mobile network connection speed will increase throughout the world including an amazing 45% increase in the Middle East and Africa, the region with lowest connection speed in 2015. At that time, Digital marketing will bethe most prominent and most successful marketing technology. Because a simple online advertisement can, theoretically, reach more than half the world population in the least time possible. That is the power of Digital marketing in this internet age.
Also, the number of ways to advertise on the internet is increasing rapidly with the development of tools and techniques related to the internet and digital media. A few popular ways in today’s world are social media advertising, online ads at websites, coupons and QR code discounts. However, with the rapid rise of smartphones and the increased domination of videos over other contents in the internet, digital marketing has found new methods to advertise on the internet such as separate mobile applications, paid ads on popular mobile apps, paid ads on popular video channels and short video ads. The estimates of Cisco’s Visual Networking Index Global IP Traffic Forecast for 2015-2020 strongly support this argument. For example, as per the forecast, the total number of smartphones will be nearly 50 percent of global devices andconnections by 2020 and three-fourths of the world’s mobile data traffic will be video.
Now you can understand, why we thought that digital marketing is one of the two top IT technologies in 2020. Digital marketing will have the capacity to make any business or ideas popular and profitable within a very short span in 2020 and this ability will, undoubtedly, make it one of the most important IT technologies in 2020. To make use of this opportunity, you have to learn Digital marketing before 2020 from the very best which is Upshot technologies in BTM Layout, Bangalore.